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Society

The World Isn’t Flat Yet: Why Urbanization Still Matters

Thomas Friedman published “The World is Flat” ten years ago. In celebration, I’d like to propose that it isn’t.  Yes, globalization is real: The Economist reported in February that by 2020, 80 percent of the global adult population will be connected to the rest of the...

The Social Significance of Sports

A few weeks ago, the Baltimore Orioles and Chicago White Sox played a baseball game in an empty stadium. A crack of the bat, the ball soars over the fence, Chris Davis rounds first base, and in the place of an expected cheer… silence. In the midst of unrest following...

How to Be Persuasive: The Authority Principle

We’re nearing the end of a conversation about persuasion. We’ve been examining Robert Cialdini’s book, “Influence: Science and Practice,” and his six principles (based on psychology) for being persuasive. We’ve already discussed Reciprocation, Commitment and...

How to Be Persuasive: The Liking Principle

We’re in the middle of a conversation about the importance of persuasion, and are working through Robert Cialdini’s book, “Influence: Science and Practice,” and his six principles for being persuasive. Don’t miss the discussion about the first three principles,...

How to Be Persuasive: Social Proof

We’re in the middle of a conversation about the importance of persuasion by working through Robert Cialdini’s book, “Influence: Science and Practice,” and his six principles for being persuasive. We’ve already looked at Reciprocation and Commitment and Consistency,...