Sunk Costs: When It’s OK to Walk Away Jacqueline Isaacs | July 10, 2014 | Economics Don’t be wasteful. Recycle. Eat all the food off your plate because there are starving kids in Africa who wish they had that food. All our lives we have been taught to be good stewards of our resources—specifically, by not being wasteful. Generally speaking, this is a... Read More Jacqueline Isaacs Jacqueline Isaacs is the Director of Strategy for Bellwether Communications, where she crafts content strategies for thought leaders.